The problem with reading the reviews on this film is that they give away the whole twist. And, in this case, the twist is that there isn't one. The film is simultaneously a confession and an extension of the con. Whereas Shutter Island kept twisting and turning until you weren't sure what was going on, this film plays it straightforward and if you don't look any further, you might not figure out the joke.

Or, just like the American media, you won't be able to see the elephant in the room because you're too focused on the elephant in the room.

The story of Mr. Brainwash has to be seen to be disbelieved. I'm sure the reaction from people in the art world might be more of shock than amusement when they start to realize that the story (and art) they bought was far-fetched. Or rather, that they bought art because of the story of the artist behind it rather than the meaning that was put into it.

Of course, the film was done well enough that even if you kind of know it's a prank heading into it, you are still drawn in and enjoy the ride and, in the end, kind of hope that it is all true. Unlike a film likes Orson Welles' "F is for Fake", this film separates itself by extending the earlier prank rather than outing itself. In fact, letting people slowly catch on to the joke might be the smartest move of all. Welles' film was met with harsh reaction in America and letting people down easy might be the smarter way to unveil the ruse. Also, if people still fall for it, they can only blame themselves for not figuring it out earlier.

All in all, this is an enjoyable film that is even more interesting when you start wondering who is having the most fun - the audience or the filmmakers.